More than 60 years of experience in the development and production of hair care appliances is the solid basis for the success of VALERA, Swiss Hair Specialists. Hairstyling tools – at VALERA we also call them hair care appliances, and with good reason. VALERA has been developing and producing appliances to dry and style hair for 60 years. The focal point and aim of our product development is healthy and cared-for hair – because styling can only make healthy hair more beautiful. And where else to find original Valera products than at Pixies.